Brü Bone Broth Chews are firm but soften upon contact with saliva, and re-harden between chewing sessions. They are not quite as hard as yak chews, but are slightly more durable than a collagen cheek roll. If your dog has very sensitive teeth, you can pre-soften the chew by running or dipping the tip in warm water for 60 seconds.

Brü Bone Broth Chews are designed to soften, not splinter, as your dog chews. They re-harden in between chewing sessions.

Brü Bone Broth Chews are virtually odorless to humans, but are designed to have a light enticing aroma to dogs. As your dog starts chewing, they release a natural, savory bone broth aroma that dogs love.

Even picky pets tend to take to our chews quickly. If your pet isn't immediately obsessed, you can run the end of the chew under warm water for a few seconds to increase the aroma.

It depends on your dog and how aggressively they chew! To extend the duration of each chew, we suggest sizing up. Our small (35g) chews (available now) keep our founder’s 25 lb terrier mix happily occupied for 2–3 days. For larger dogs (like a golden), they offer a shorter, satisfying chew, usually under 30 minutes.

When there is just a small piece remaining, you can put it in the oven at 400 degrees for ~5 minutes. It will puff up and become a crunchy treat!

Yes, Brü Bone Broth Chews were specifically formulated to be safe for even the most delicate digestive systems due to their short ingredient list, high protein, and low fat. Bone broth (the primary ingredient in all chews) is naturally soothing to the gut.

We have tested these chews on many surfaces (sofas, chairs, rugs, beds, pillows, floors, etc.) and have not found the color to transfer. That said, we suggest you don't allow the more strongly colored chews on white furniture or rugs.

Brü Bone Broth Chews support dental health. The chewing action and mechanical abrasion itself helps reduce plaque and tartar buildup. The chews are delicious and long-lasting, which encourages prolonged chewing and the release of saliva, which helps clean theeth. Chews are not a replacement for brushing, but they are a meaningful addition to your pet's oral care routine (that they'll actually enjoy!)

Yes! Brü Bone Broth Chews are made primarily of bone broth and is very gentle and gut-soothing for dogs with digestive issues. Bone broth is highly digestible for dogs and is often recommended for supporting gut health. Because it’s slow-simmered, the nutrients, like collagen, amino acids, and minerals, are broken down into a form that’s easy for dogs to absorb. This makes bone broth especially helpful for dogs with sensitive stomachs, recovering from illness, or experiencing reduced appetite.

It's a gentle, nutrient-dense ingredient that delivers nourishment without putting stress on the digestive system. For most dogs, bone broth is a simple, soothing addition to their diet that supports overall digestion and nutrient uptake.

Brü Bone Broth Chews are very low in fat (~ 0.5%), making them an ideal chew for dogs that need to avoid fat in their diet.

Yes! Brü Bone Broth Chews soften on contact with saliva, so they are easier for senior dogs to chew than harder chews. Plus, our chews support dogs with hip and joint issues because they combine the natural benefits of bone broth with added collagen peptides for targeted support. These factors make Brü Bone Broth Chews ideal for older dogs.

Yes! Puppies chew. A LOT.

But that's not necessarily a problem to fix, but rather an instinct to redirect. Brü Bone Broth Chews soften as your dog chews, so they are easy on puppy teeth. They are a great way to safely direct the natural chewing behavior we know and love in puppies! :-)

Roughly 60% of dogs in the United States are classified as overweight or obese. Studies indicate that over half of dogs are affected, making it a significant health concern that can lead to reduced lifespans, joint problems, diabetes, and cardiovascular disease. Brü Bone Broth Chews are very low in fat (~ 0.5%), making them an ideal chew for dogs that need to avoid fat in their diet.

Brü Bone Broth Chews are a great option for dogs with hip and joint issues because they combine the natural benefits of bone broth with added collagen peptides for targeted support.

Bone broth is rich in naturally occurring compounds like glucosamine, chondroitin, and amino acids that help support joint health and reduce inflammation. On top of that, we’ve added collagen peptides - an easily absorbed form of collagen that helps maintain healthy cartilage, improve joint flexibility, and support mobility over time.

Together, this combination works to nourish joints from multiple angles, making it easier for dogs to stay active, comfortable, and mobile, whether they’re aging, highly active, or showing early signs of stiffness.

Brü Bone Broth Chews are made by hand in our own small human-grade facility in southern New Hampshire, USA.

Bone broth is the primary ingredient in Brü Bone Broth Chews. We make our own bone broth, from bones we source locally. The other ingredients are all US sourced. Many are organic, and 100% of the ingredients we use are human-grade.

Yes. Brü Bone Broth Chews are made from 100% human-grade ingredients.

The bones we use to make our bone broth are sourced locally from family farms around the Northeast. The other ingredients we use are sourced in the United States and are 100% human grade.

Our chews should last 18 -24 months from purchase, and should be stored in a cool, dry location.

Most orders are shipped within 2 days. We'll send you tracking information so you can you can see when it will arrive.

Your delivery will ship approximately 2 business days after your order is billed. Delivery takes 2 days for most addresses in the US.

Brü delivers to most addresses in the continental United States.

We offer FREE shipping on all orders over $50! For orders under 250, a flat-rate shipping fee of $7.99 applies.

Orders ship from our HQ in Milford, NH.

Brü offers subscriptions every 3, 4, or 6 weeks. You can skip, pause, or change your order anytime as long as you do before your renewal date. We’ll send you reminders 48 hours and 24 hours before your renewal date so you don’t forget.

You can update your subscription, select different flavors or sizes, change your delivery address, or reschedule your delivery, or skip or pause inside your Account. You can always find your account portal by clicking here. We will send you a magic link to log in without using a password.

You can update your order, select different items, change your delivery address, or reschedule your delivery, or skip or pause inside your Account. You can always find your account portal by clicking here - we will send you a magic link to log in without using a password.

You can cancel your subscription by going into your account canceling your subscription there, or by contacting our support team at crew@bruforpets.com at least 24 hours before your next bill date. Please note that the cancellation will be processed for your next scheduled bill date.